Casey Neistat: lessons for the communications industry

About a year ago I wrote an article on YouTubers. In it, I referenced Casey Neistat, famous YouTuber and entrepreneur and “knowing when to stop” – exactly what he did back then. I have long been a follower of his, I love his editing and story telling style and his background: starting from nothing and workingContinue reading “Casey Neistat: lessons for the communications industry”

Lessons from the YouTube identity crisis

Lately, YouTubers have been going through an identity crisis. What is it? It started when BFvsGF or PVP  publicly announced their breakup and stated (amongst other reasons) that YouTube and daily vlogging had put too much of a strain on their relationship. That having to constantly record their lives and show the best moments hadContinue reading “Lessons from the YouTube identity crisis”